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Customer Journey

Explore the points of contact between customer and Brand

It is time for brands and retailers to review their strategies and rethink their business to adapt to their customers' radically changed wishes. And to do so, it is essential to understand how customers feel when they interact with your brand, product, service, and shop.

KISS Retail combines different methodologies of listening and understanding the shopper, as well as experience design to detect the moments of truth and friction points when consumers interact with brands. With this and together with our consultants' knowledge of best practices, we identify improvements to transform the customer's journey through all points of contact with the brand.

With these services we help to understand, improve, and shape the buyer's experience across the digital and physical worlds. And with this, our clients have managed to improve customer journeys and strengthen relationships with their consumers, as well as their relevance in the marketplace.

Customer Journey

Includes among others:

  • Mystery shopping
  • Intercept interviews
  • Qualitative research
  • Omnichannel Brand audits
  • Customer journey mapping
  • Customer experience design

Projects completed

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